Most of us had never used Zoom until this year, even though the company has been around for nearly a decade. When schools closed and the majority of workers were forced to go remote, Zoom became as ubiquitous as the public transportation we used to take to the office every day. They handled the influx of business like absolute champs, with very few server issues and ever-present customer service.
Earlier this month, Zoom made an announcement that took a lot of pressure off those of us trying to frantically figure out Thanksgiving plans. Rather than trying to squeeze Thanksgiving into 40 minutes (or *gasp*, experimenting with a different video conferencing service), Zoom is giving us the gift of time. Previously, using a free Zoom account only allowed users to host meetings with multiple attendees for 40 minutes before the meeting would get cut off. But for one day only, the limit will be lifted.
The announcement read, “As a thank you to our customers, we will be lifting the 40-minute limit for all meetings globally from midnight ET on Nov. 26 through 6 a.m. ET on Nov. 27 so your family gatherings don’t get cut short. #ZoomTogether”
As a thank you to our customers, we will be lifting the 40-minute limit for all meetings globally from midnight ET on Nov. 26 through 6 a.m. ET on Nov. 27 so your family gatherings don’t get cut short. ❤️🏡 #ZoomTogether pic.twitter.com/aubsH0tfxG
— Zoom (@zoom_us) November 10, 2020
This isn’t going to be a normal Thanksgiving, just like the school year hasn’t been normal – and, well, nothing this year has been normal. But we’re making the best out of what we have, and doing everything we can to stay connected. Technology has made it so much easier to do so, and though the goal of any company by definition is to make a profit, it’s always heartwarming when they put customers, even the non-paying ones, (I guess we just call those “people”) first.
And if you’d rather duck out of the online fam jam, you could always create an AI version of yourself.